20/06/2024 | Press release

The MS Motorservice International GmbH YouTube channel passed the significant 100,000 subscribers mark at the beginning of June. So far, the channel has managed to generate more than 25 million views, with well over 500 self-produced videos.

The majority of the published videos address specific specialist knowledge for workshop employees and those interested in technology, provide tips for damage diagnosis and repair, or clearly explain products and systems relating to all aspects of the engine. The channel was launched back in 2012. In addition to German and English, many of the videos are published in other languages such as Spanish, French, Polish, Brazilian Portuguese or Italian.

“Our content is hitting exactly the right spot with our target audience. This is demonstrated by the excellent view numbers and the high hit rates of our videos in user search queries on Google and YouTube. Compared to our competitors in the aftermarket sector, our YouTube channel is way ahead when it comes to subscribers," says Sven Zeitler, Head of Marketing at Motorservice, describing the huge success of the company's channel.

If you want to follow the YouTube channel, you can find the profile using the following link: www.youtube.com/motorservicegroup